The 'cool' revolution is here.
We proudly announce the launch of Oonnayan - India's 1st decentralised PAYG Cooling-as-a-Service for smallholder farmers in Muzaffarpur district, Bihar. They will now be able to store their horticulture produce, extend shelf life and realise higher prices, increasing their incomes.
This third integrated productive use service in our growing portfolio being delivered through an inclusive, sustainable and customer-centric model will build resilience, enhance food security, expand livelihoods and reduce poverty.
New video released features Oonnati solar irrigation service
Technology is a great leveller - if we harness its power for Access, Inclusion & Impact.
We invite you to watch this short film spotlighting our efforts in transforming the lives and livelihoods of the most underserved. We thank Cisco Global Problem Solver Challenge for helping us build the "bridge to possible".
Introducing the solar agroprocessing service - Oojjwal
✓ Available in the village, reducing travel time✓ Sold on a per-kg rate at affordable prices✓ Reduces women's work burden and saves time✓ Zero carbon, offsetting diesel emissions from milling.
Oorja raises debt funding from Vista Ventures Social Impact Fund
Gearing up for the launch of a third vertical Oonnayan, the funding from Vista Ventures Social Impact Fund will finance the deployment of decentralised solar cold storage for smallholder farmers. Oorja will enable farmers to extend produce shelf life, improve the quality of their horticulture crops, and increase their bottom line.
Oorja receives prestigious Keeling Curve Prize for the environment
The Keeling Curve Prize awards $25,000 annually to 10 climate change mitigation projects. Oorja is a 2020 Keeling Curve Prize Laureate in the Energy category. We will use the prize winnings to continue our work creating a cleaner, brighter, more sustainable future in marginalised agrarian communities.
Water and Energy for Food (WE4F) Grand Challenge Awardees Announced
Oorja was selected among the 15 winners of the WE4F South and Southeast Asia Grant Challenge. WE4F supports innovations in water, energy and food and will invest $180,000 in expanding Oorja's Agri-Energy services across northern India in 2021-22. WE4F is an international partnership supported by USAID, the European Union, and international development agencies of Germany, Sweden and The Netherlands.
❄️ Cooling as a service.
Available at the farm gate on a per-crate basis.
⚡ Agroprocessing as a service.
Available on-farm at a per-kg rate.
We are aligned to 5 of the UN Sustainable Development Goals.
Affordable, reliable energy is fundamental to economic activity and poverty alleviation. It empowers people as they seek better livelihoods, increased food security, quality health and education, cleaner air and environment, and lives of greater dignity and less hard labour. Access to clean energy can transform the lives of low-income communities, youth, women and girls by significantly increasing income when linked to productive activities within their communities. Displacing fossil fuels in favour of solar energy also delivers significant carbon emissions savings.
PV capacity (kWp)
jobs created in
last-mile rural communities
litres of diesel and
kg CO2eq saved
CEO & Co-Founder
Amit has 20 years of experience in business consulting, financial services, and development practice in India, the US and Switzerland. He brings to Oorja a strong grasp of business strategy, financial acumen and operations expertise. Amit holds a Master’s degree in International Development from Columbia University and a BCom in Accountancy and Financial Management from Sydenham College.
CTO & Co-Founder
Clementine has worked as a renewable energy consultant for New Climate Economy, the European Commission, and the Grantham Institute for Climate Change and has expertise in cost-effective design of distributed energy systems. She holds a PhD in Bioenergy from Imperial College London and a Master’s in Chemical Engineering from the University of Cambridge.
Amit manages our field team and operators to timely installations and O&M, payment collections and outstanding customer servicing. He is a development professional bringing 5 years of diverse work experience. Amit has a Post Graduate Diploma in Development Management from Development Management Institute and BTech in IT from Anna University.
Pushpendra oversees site selection, installation, civil works and training for new solar projects, building on his three years of ground operations experience within the Oorja team. He holds a B.Tech in Mechanical Engineering and previously worked as a graduate technical apprentice with Bharat Heavy Electricals Ltd, India’s largest power plant equipment manufacturer.
Preeti is responsible for project and impact data management, external communications and report writing. She brings a background in Ecology and Environment Studies from her M.Sc at Nalanda University and previously spent one year with smart metering firm Doorastha Analytics, where she gained experience of solar mini-grid project planning and implementation.
Sanjeet is a qualified electrical engineer with 5 years’ experience in decentralised solar energy projects. He has previously worked in design, installation and commissioning of solar irrigation pumps and mini-grids with Claro Energy across various states of India. Sanjeet completed his BTech in Electronics and Communication Engineering at Uttar Pradesh Technical University.
Shraddha focuses on data collection and digitalisation for new project, customer and payment data. She has three years' prior experience working as a Computer Assistant in the tax office of the Nagar Palika (Municipality) of Jaunpur and has also conducted surveys for the National Health Mission. Shraddha has a BSc in Biology from VBS Purvanchal University of Jaunpur.
Chandan assists with site selection and customer and land acquisition for new projects. He is an Agriculture graduate from HNB Garhwal University and handled various research projects focusing on seed science and technology during his Master’s program.
Rahul is an MSc graduate in Agronomy. He brings experience in agricultural extension and the food processing industry. Rahul is assisting in farmer mobilisation and training as part of new and existing solar projects.
Collections & Service Agent
Chitrasen is responsible for payment collections, operator supervision and customer service of the Bahraich project clusters. He holds an ITI Fitter diploma and completed his IT training at the National Institute of Electronics & Information Technology. Chitrasen previously worked for four years in the manufacturing and energy industries.
Accounting & Finance Assistant
Munish is a Chartered Accountant (CA) presently associated with Agarwal Singhania & Co. He has 5 years of experience handling finance and accounting functions for various clients. Munish works with Oorja on a part-time basis and supports with accounting, financial reporting, payroll and managing day-to-day compliance.
Ashlesha is a final year Product Design student at Unitedworld Institute Of Design having an interdisciplinary skill set. Her past projects have focused on human-nature symbiotic relationships and have had human centric approaches.
Shruti has a strong desire to improve the livelihood of farmers through development of the value chain. She is currently pursuing an MBA in Agribusiness Management at SIIB, Pune. She has interned at Amul and gained industrial knowledge about processing of dairy products.
Simran is currently pursuing her MBA in Agribusiness Management from SIIB, Pune. She has previously completed internships in sheep and wool extension and in marketing and sales at Swades Foundation. Simran has a keen interest in agriculture and wants to work for upliftment of rural societies.
Operators are central to Oorja's mission.
Hired from the local communities where solar projects are installed, Pump Operators sell water to other farmers in their community and Cold Storage operators offer refrigeration services to farmers selling their produce in nearby markets. Operators also handle cash collections, register-keeping and security. They are usually farmers themselves, who have found alternative and secure livelihoods by becoming engaged in the workforce with Oorja, earning additional income to supplement their agricultural earnings.
Cold Storage Operator
Board of Advisors
Venture Partner, Idinvest Partners
Fabio Mondini is an international venture capitalist with over 20 years’ experience in 20 countries. He focuses on growth capital investments in the Cleantech sector, where he specializes in renewable energy. Before joining Idinvest Partners, Fabio held roles including managing multi-billion dollar acquisitions at ENEL Group and founded and sold RenEn, a leading Italian renewable energy firm that has deployed over 300 MW of solar projects. He holds an MS in Civil and Environmental Engineering degree from MIT and MBA from INSEAD.
Managing Partner, Merian Ventures
Alexsis de Raadt St James is an investor and entrepreneur with over 25 years of investment experience. She is the founder and managing partner of Merian Ventures, a US and UK venture capital firm that partners with exceptional female entrepreneurs. Prior to creating Merian Ventures, Alexsis held leadership roles and board seats with companies she funded or founded, senior executive roles in YBA Ventures, Commerce One and Shell International. Alexsis has an MS in Network Economics from MIT, an MBA from Erasmus University and a BA from UT Austin.
De Montfort University
Prof. Bhattacharyya is an internationally renowned energy specialist with deep knowledge of global energy-environment issues. He specialises in techno-economic, regulatory, and environmental studies of off-grid energy systems for rural electrification in developing economies, particularly India. Subhes' research is supported by energy-environment systems modelling and regulatory and investment analysis tools. He holds a PhD and Master's degree in Applied Economics and Energy Economics from UPM France.
Portfolio Cohort Director, Sustainable Accelerator
Irene Maffini is an experienced environmental technology commercialisation and investment professional. She has worked with more than 60 pioneering sustainability SMEs and on commercialisation, incubation and investment programmes for the Carbon Trust, the UK Government, the European Commission, the World Bank and UNDP. Irene is a PhD candidate at UCL and she holds an MSc in Environmental Technology from Imperial College London and a double degree in Business & Economics from Northeastern University and Università Cattolica del Sacro Cuore.
Managing Director, Vista Ventures Social Impact Fund
Bill Harrington is a consultant, investment advisor and investor in social enterprises. He is a principal in Vista Ventures, LLC, which provides advice to social entrepreneurs, socially motivated investors, NGOs and businesses, often located in developing countries. Bill has twenty-five years of business experience with microfinance institutions and small-and-medium-size enterprises in Latin America, Africa, and South Asia. He has authored papers on investment capital in microfinance, valuation in developing countries, and business planning.
Senior Partner, Agarwal Singhania & Co.
Vasudha is a Chartered Accountant and senior partner with New Delhi accounting firm Agarwal Singhania & Co. She has over 10 years’ experience as an accounting professional and spent 5 years at Big Four accounting firms. Vasudha supervises Oorja’s finance functions including reporting, audit and banking, and advises on accounting, compliance, tax legal and regulatory areas of the business. She has worked closely with organisation from global corporations including ENGIE, Enel and Statkraft to SMEs in the social sector.
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